At this point in the Partnerships Life Cycle, partnerships are up and running, partners are set up to share data, and there’s active engagement in the partnership through always-on communication.
The next phase—Protect and Monitor—is all about ensuring that a partnership program is free of partners that drive suspicious or unwanted activity.
By the end of this course, you will be able to:
- Recognize specific steps to protect and monitor a partnership program.
- Demonstrate how performance fraud can appear in many different ways.
- Review the policies in a partnership program to mitigate malicious partners.
Done and dusted? Take the final course in the series to learn the art of partnership optimization.