In this course, you’ll explore the basics of tracking works—stage three of the Partnerships Life Cycle. From there, you’ll move on to understanding the four core components of tracking: linking, click redirect, cookies, and data capture.
Influencer campaigns have tons of moving parts. You don’t want to confuse yourself or your partners, so you’ve got to keep things nice and organized. Enroll in this course to learn how to manage these finicky details.
On to the first step in creating influencer partnerships—strategic planning! Enroll in this course for a hands-on journey into crafting goals and briefs, building campaigns, and all that jazz.
Start your learning journey with curated learning paths designed to help you earn career-boosting certifications and #MasterPartnerships. It doesn't matter if you're new to affiliate marketing and partnerships, or if you've been in the space for a decade or more....
Finding and recruiting new partners? At this level, we wouldn’t really call it a cakewalk—it needs a little more dexterity. Enroll in this course for a no-nonsense guide to finessing some of the more complex partnership varieties.
What’s commerce content, anyway? It’s a modern partnership type birthed from the ever-changing affiliate and partnerships industry, and it sure has a lot to offer! Enroll in this course to learn how to leverage it for a well-rounded partnership program.
Already have some background in the affiliate and partnerships industry? If so, it’s time to dive a little deeper into the Partnerships Life Cycle and earn your Associate-level certification!
Influencer marketing is the popular new kid on the block, but what’s it really all about? And how do you use it to your brand’s advantage? Who knows? We do! Enroll here for an introduction to influencer partnerships.
Already signed up for the impact.com Starter Edition program? Take a walkthrough of the platform in this short course!
Enroll in this course for the lowdown on Contract and Pay, stage two of the Partnerships Life Cycle. You’ll learn how to create a formal contract and payment terms, plus how finance typically works in affiliate and partnership tracking networks.
Trackonomics is a formidable tech solution that’s just as slick as the name itself. It’s here to help e-commerce publishers streamline their monitoring processes and optimize their brand partnerships. Enroll in this starter course to begin your journey!
In this course, you’ll discover what media buying, part of the Engage phase of the Partnerships Life Cycle, primarily involves. You’ll learn that simply adjusting your brand’s strategy can both optimize and maximize your ad campaign’s performance within budget.
If you want to pursue influencer partnerships, you’ve got to get familiar with every kind of influencer. Enroll here to learn which kind of influencer is right for your campaign—and why.
New to the affiliate and partnerships industry? Take this course! You'll learn about the four players in the industry as well as this awesome thing called the Partnerships Life Cycle—the backbone of partnership management.
Ah, performance analysis—the gift that keeps on giving! There are some pretty high-level tactics and systems involved at this level, like conducting regular performance audits across the customer journey. Enroll today! You’ll learn about it all in this course.
Influencers are totally in vogue. In this introductory course, you'll learn who and what influencers are, plus behind-the-scenes info on what influencer partnerships really look like.
Struggling with recruiting the right partners into your program? Jump into the Discover and Recruit phase of the Partnerships Life Cycle!
Nuking invalid traffic, exposing fraud, and stopping invalid traffic in its tracks—sounds good, right? You'll learn how to do all that (and more!) in this course so you can reinvest spend in high-quality partnerships.
Earn your certification in the fundamentals of the affiliate and partnerships industry and the Partnerships Life Cycle! You'll learn about the four players in the industry as well as how they work together to provide value to consumers.
Brands expect full transparency on how their publishers’ content is performing. Publishers can deliver this info effortlessly using Pressboard, a performance data collection powerhouse. Enroll here to get acquainted with it!
Keen to dip your toes into the partnerships ecosystem? Begin with the impact.com Starter Edition program! Enroll here for details on what to expect when you sign up.
