Affiliate Marketing Learning Paths
Are you a brand that uses partnerships to promote your products or services? If so, these courses are for you!
All Activities
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Agency Learning Paths
Do you work for a company hired by brands to manage their partnerships programs? Want to dazzle your peers with your prowess, but not sure where to start? Click here, enroll in a course in your skill level, and get...
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Partner Learning Paths
Are you working for a creator, content publication, coupon or loyalty website, or other company promoting brands? If so, these courses are for you!
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Lift Analysis Template
Don’t be fooled by the simplicity of this little spreadsheet—a lift analysis is a powerful tool for drilling into the context of your affiliate program’s performance. Use this template to analyze the dollar and percentage lift of the metrics you...
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QBR Data Template for Brands
Quarterly business reviews coming up? Organize your stats using this template! Throw in your raw data on revenue, ROAS, year-over-year changes, placements, recruitment, and partner contributions to help plan your affiliate strategy moving at the speed of light.
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QBR Deck Template for Brands
Want to wow stakeholders this quarter? Grab this free QBR deck template, designed to streamline your meeting agenda with snappy coverage of key metrics, affiliate program analysis, roadmaps, and more.
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Trademark Plus Violation Tracker
Say goodbye to TM+ bid violations with this free tracker. Record every alert and keep tabs on repeat offenders, ensuring you know exactly when it’s time to say goodbye to those rogue partners to protect your brand’s trademarked terms.
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Strategic Partnership Framework Template
Use this free strategic partnership framework resource to sketch out plans for your B2B campaigns—it’s perfect for fine-tuning brand synergy and and launching with a bang.
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B2B Joint Business Case Template
Use this template to sketch out the perfect business case for a strategic B2B partnership, covering everything from who does what to how you’ll track success and share the rewards!
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Ad Tracking Template
Managing creative assets and tracking ads can be tricky! Rather gather them all in this template, made for brands to organize all types of creatives shared with affiliate partners, track content links, and seamlessly coordinate with internal teams.
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Messaging Best Practices
In this video, Coady Joy, Head of Affiliate and Partnerships Education, demonstrates how to write a new message using a template, send a test message, schedule message send times, and more.
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Getting Started on impact.com for Brands
Starting your journey with impact.com doesn’t need to be stressful! In this bite-sized guide, Coady Joy, Head of Affiliate and Partnerships Education, teaches you the ABCs of navigating the platform and configuring basic settings.
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One-Sheet Template for Advertisers
Fill out this one-sheet template to share with potential affiliates for a quick overview of your brand, target audience, and program details. It’s a powerful, industry-standard marketing tool to persuade publishers and creators to partner with you.
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impact.com Conversion Data Template
Get your data ducks in a row with this free spreadsheet, designed to help brands prep and deliver affiliate program conversion data to the impact.com partnerships platform. Track conversions at any level and submit them via FTP or email!
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All Resources
Browse our templates, worksheets, and infographics made for brands, creators, publishers, and agencies in the affiliate and partnerships marketing industry. Free, unlimited downloads for PXA learners!
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Set Up Fallback Content for Expiring Content
In this video, Coady Joy, Head of Affiliate and Partnerships Education, demonstrates how to set up fallback content for expiring campaign ads and other content on the impact.com platform.
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Trackonomics: Publisher Tools Basics
Trackonomics is a formidable tech solution that’s just as slick as the name itself. It's your trusty sidekick for e-commerce publishers, making monitoring a breeze and turbocharging those brand partnerships. Enroll in this starter course to begin your journey!
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Recruitment Tracker
Stay on top of your brand’s hunt for new partners with this simple tracker sheet! Jot down potential partners’ details, monitor the status of your outreach efforts, and plan follow-ups for a response.
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Campaign Finance Timeline
Keep everyone in the know with an easy-to-follow timeline of your affiliate campaign’s financial events, from the moment an action occurs to the day your partners get their payouts.
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Template of Commission Rates
Make sure you don’t sign blind! Here’s a free spreadsheet to compare baseline commission rates and benchmarks across brands and categories to confidently negotiate better deals in your affiliate partnerships.
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Getting Started on impact.com: Checklist for Publishers
Breeze through your impact.com publisher account setup with this free checklist! From one-time tasks to daily and weekly routines, it’s guaranteed to keep your affiliate partnerships with brands ticking smoothly.
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Creating a Paid Search Monitoring Policy
Respond swiftly to violations by assigning policies on the impact.com platform to protect your brand. In this video, Coady Joy, Head of Affiliate and Partnerships Education, shows you how to create a Paid Search Monitoring policy on impact.com.
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How to Create Promo Codes on impact.com
Join Coady Joy, Head of Affiliate and Partnerships Education, in this short video to explore impact.com's tracking promo codes. Not only will you learn how they work, but you'll also discover how to create your own to maximize your marketing...
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The Ultimate Checklist for Creator Account Managers
Meet the unrivaled champion of creator to-do lists! This trusty sidekick is a must-have for influencer marketing account managers, helping them tackle daily, weekly, quarterly, annual, and ad hoc tasks like post reviews, recruitment, and reporting.
