You've just learned about program commission structures. Now—tracking affiliate! It's a complicated subject at the best of times, but it’s an important practice to nail.
In this course, our Head of Affiliate and Partnerships Education, Coady Joy, and partnership tracking expert, Luca Kim, explore advanced subjects like non-traditional tracking, direct tracking, sub-affiliate tracking, and mobile tracking.
By the end of this course, you will be able to:
- Define non-traditional affiliate marketing tracking methods.
- Explain affiliate pixel tracking and how to identify a broken pixel.
- Highlight sub-affiliate tracking strategy.
- Outline how mobile affiliate tracking works.
Done and dusted? Enroll in the next course Engage: Affiliate and Partnerships Industry Training - Expert, which is all about advanced negotiation tactics and other engagement methods.