Now that you're equipped to track your program using advanced methods, it's time to learn how brands can engage with partners to secure high engagement levels in a variety of ways. In this course, we'll be focusing on only the most potent affiliate marketing promotion methods to guarantee victory across the board.

Join Coady Joy, Head of Affiliate and Partnership Education at PXA, and Cassie Aulie, Senior Director of Commerce Partnerships at Dotdash Meridith, to learn about creating SEO-optimized content and sponsored content campaigns, branding trademark + bidding programs, trademark violations, and how to negotiate a partnership agreement!

By the end of this course, you will be able to:

  • Explain how to produce SEO-optimized sponsored content.
  • Explain and implement a trademark + bidding program.
  • Highlight how to conduct advanced negotiation.


Done and dusted? Enroll in the next course Protect and Monitor: Affiliate and Partnerships Industry Training - Expert to learn how to monitor your brand's online presence.