This certification path expands on the practices taught in the impact.com Product Training Fundamentals certification path. Brands, agencies, and anyone managing a brand account on impact.com will benefit from completing these courses. You'll encounter more advanced use cases for the impact.com platform across every phase of the Partnerships Life Cycle, and you’ll absorb the knowledge required to manage a basic account on impact.com.
By the end of this course, you will be able to:
- Understand how to use the platform to discover new partnerships and recruit them into your affiliate and partnerships program.
- Recognize different tracking use cases and how to set them up.
- Determine the best way to contract with a partner for a given payment scenario.
- Protect your program against fraud using impact.com tools.
- Engage with partners via messaging and other features.
- Analyze your performance and optimize your program accordingly.
For expert-level tools and tactics, enroll in the impact.com Product Training Expert certification path.