Explore impactful strategies for managing your referrals and campaigns with the dynamic software tools available on impact.com / advocate.

In this certification path, Coady Joy, Head of Affiliate and Partnerships Education, guides you through the practicalities of impact.com / advocate. Discover how to set up referral goals, reward both referrals and their friends, craft compelling widgets and emails to engage with program participants, and use robust fraud-protection features to safeguard your program.

By the end of this certification path, you will be able to:

  • Configure goals and actions for your referral program.
  • Set up different rewards for all participants.
  • Build and customise widgets and emails to engage with participants.
  • Protect your referral programs from potential fraud.
  • Set up and interpret reporting on impact.com / advocate.


Complete this learning path, ace the exam and #GetPXACertified! Plus, explore our fundamental-level course for tips on launching a successful referral program.