In this certification path, Coady Joy, Head of Affiliate and Partnerships Education, and Will Fraser, General Manager and Co-founder of impact.com / advocate, provide a step-by-step guide to creating a successful referral program.
Learn how to craft a comprehensive program brief, implement strategies to minimize referral-program fraud, set actionable goals, track referrals, optimize reward systems, and drive program awareness.
By the end of this certification path, you will be able to:
- Implement and execute a referral-program strategy.
- Identify and prevent fraud in your program.
- Determine actionable goals for your referral program.
- Build awareness for your referral program.
- Measure program success.
- Apply best practices for awareness and engagement.
It’s time to elevate your referral skills with impact.com / advocate! Enroll in our Raising the Bar on Referral Marketing course to master successful referral programs on the platform.
