Track is the third phase of the Partnerships Life Cycle. It’s all about gaining a better understanding of all the different ways to track an affiliate marketing campaign to make sure it doesn’t bleed money.
Laura Press, Head of Affiliate and Partnerships Education at PXA, is joined by Nathan Fenster, Senior Director of Global Analytics at Dealmoon, to demonstrate how affiliate partners can pull links, create deep links, troubleshoot issues, and what shared IDs are.
By the end of this course, you will be able to:
- Define all things tracking, what they mean, and how to use them.
- Recognize how to pull links and how to create deep links.
- Identify common troubleshooting issues and how to solve them.