If you’re a publisher, you might partner with many brands across multiple platforms, which makes it tricky to keep track of everything that needs to be fine-tuned and monitored. That’s where Trackonomics comes in. Trackonomics is a suite of tools that can help save on the most valuable resource that a publisher has—time. In this course, you’ll learn about why Trackonomics is important for publishers, the benefits it offers, and how it can help to optimize brand partnerships.
By the end of this course, you will be able to:
- Explain what Trackonomics is, what it involves, and what its purpose is.
- Explain the benefits of Trackonomics for publishers.
- Use a scenario to explain how to use Trackonomics to simplify reporting and evaluating an affiliate program.