As affiliate marketing continues to evolve, so too do the partnership types within the industry. Improved tracking and payment methods have allowed for the rise of a new beast—commerce content! It’s an extraordinary tool for diversifying your partner mix and maturing your partnerships program.
Head of Affiliate and Partnerships Education, Coady Joy, will teach you about the main types of commerce content partnerships, the process for recruiting publishers, the publisher’s point of view, and how to foster mutually beneficial, enduring partnerships.By the end of this course, you will be able to:
- Define the types of commerce content partnerships.
- Find commerce content partners.
- Comprehend the content publisher’s point of view.
- Implement various commerce content strategies.
- Communicate effectively with content partners.
- Describe the ways of monetizing commerce content.
Want to keep learning? Enroll in the Strategic Business-to-Business Partnerships course where you'll discover how to foster new partnerships and develop strategic partnership agreements.