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19 results returned
  • Content Marketing Plan Template

    With this content marketing plan template for brands, you can streamline your commerce content program all the way from setting goals and expectations to writing perfectly tailored pitches that’ll help you find the ideal content partners. 

    • Beginner
  • Company Goal Tracking Template

    Use this free company goal-tracking template, crafted to help brands align company goals with their affiliate programs, to customize payouts based on key affiliate metrics.

    • Beginner
  • KPIs and Base Commission Rate Template

    No such thing as a minor business decision! This sheet is a helpful exercise for settling on a baseline commission rate for your affiliate and partnerships marketing efforts with company goals, KPIs, and brand-specific factors, like competitor rates, in mind.

    • Beginner
  • Digital Marketing vs Affiliate Marketing: What's the Difference?

    Ready to dive into the affiliate channel? In this course, you'll explore everything from funding and goal-setting to KPIs and tracking success. Discover what makes affiliate marketing unique and learn how to harness buyer intent for better results!

    • Duration 25m
    • Beginner
  • Influencer Marketing: How to Leverage Influencers for Brand Success

    Influencer marketing effectively connects brands with target audiences in today's digital landscape. By utilizing social media influencers, brands can enhance visibility, build trust, and increase conversions. In this post, we'll explain influencer marketing, share real-world examples, and guide you...

    • Duration 8m
    • Beginner
  • Influencer Partnership Strategic Planning

    Here’s a free cheat sheet for planning your influencer marketing strategy! It outlines the prime social channels for brand hype and how to write detailed influencer briefs, navigate usage rights, balance budgets, and master timelines.

    • Beginner
  • Influencer Marketing: How to Leverage Influencers for Brand Success

    Ready to amplify your brand’s reach with influencer marketing? This infographic highlights the benefits, offers real examples, and guides you through creating impactful campaigns. Learn how to set KPI goals, choose the right influencer tiers, and select the best content...

    • Beginner
  • Introduction to Influencer Partnerships

    Discover the essentials of influencer partnerships in this free infographic! It’s all about the pros and cons of working with influencers, influencer tiers, and the range of partnership models and payment options.

    • Beginner
  • Introduction to Influencer Partnerships

    You probably already know that influencers (aka ‘creators’) are the contemporary kings of the affiliate and partnerships marketing landscape. Take this course to discover the brave new world and inner workings of influencer partnerships!

    • Duration 35m
    • Rating 5.0
    • Intermediate
  • Growing Your Business Through Digital Partnerships

    You’ve just stepped into the bustling world of affiliate marketing, but you’re still reeling with questions about its impact on a business. Rest easy—this brief course will take you through all the high-level need-to-knows about the industry. 

    • Duration 20m
    • Rating 3.0
    • Beginner
  • Optimize: Affiliate and Partnerships Industry Training – Associate

    In the last course in this learning path, you’ll learn how to use KPIs, data granularity measures, performance reviews and various lift analyses to continually optimize your partnerships. Discover how to harness advanced analytics to boost your brand’s growth and...

    • Duration 24m
    • Rating 4.0
    • Intermediate
  • How to Monetize Brands More Efficiently

    Now that you've teamed up with some fantastic brands, it's time to give each partnership the spotlight it deserves on your site or platform. Brook Schaaf, CEO and co-founder of FMTC, spills the beans on monetizing your new partners with...

    • Video
    • Duration 2m
    • Intermediate
  • Recognize Your Capabilities and Bandwidth As a Partner

    In this short guide presented by Brook Schaaf, CEO and co-founder of FMTC, you’ll learn how to grow your partnerships with brands by understanding what your capabilities are, how to manage them, and keeping a feel for your bandwidth.

    • Video
    • Duration 3m
    • Intermediate
  • Finding Brands to Promote that Align with Your Goals

    Join Laura Press, our awesome Head of Affiliate and Partnerships Education for Publishers, as she takes you on a quick journey to uncover the secret sauce of finding partner brands that align with your business goals.

    • Video
    • Duration 3m
    • Rating 3.0
    • Intermediate
  • Aligning Business Goals with Your Commissioning Structure

    Affiliate and partnership channels are most cost-effective simply because they align so well with company goals, with the added advantage of paying directly on KPIs, as well as flexibility in payouts. This short video dips into the practice of aligning...

    • Video
    • Duration 3m
    • Rating 5.0
    • Intermediate
  • Influencer Partnership Strategic Planning

    Keen to kick off an influencer partnership? Before you do, you need to complete the first step — strategic planning. Enroll here for a hands-on journey into crafting goals and briefs, building campaigns, and frameworks for a smooth partnership program.

    • Duration 35m
    • Rating 5.0
    • Intermediate