In this course, you will learn what to do after you’ve joined a brand’s affiliate program. While securing a contract is a huge victory in itself, there is still more to do to kick off your partnership in the most successful way possible.
Here, PXA’s own Laura Press, Head of Affiliate and Partnerships Education for Publishers, as well as special guest Michelle Morgan, Senior Director of Publisher Development from Acceleration Partners, will lead you through the Engage phase of the Partnership Life Cycle.
By the end of this course, you will be able to:
- Explain your business model to brands and how you are driving traffic.
- Determine how to conduct a call with your partnered brand.
- Use your soft skills to enhance your relationship with your partnered brand.